Thursday, April 10, 2008

Take a poll! One thing I’m going to start utilizing my blog for is polls. I always have ideas, sometimes conflicting, and I’d love to hear everyone’s input. From existing customers, potential customers, other jewelry designers, or just browsers… everyone has different ideas and different input. I’d love to hear what you all think.

My first poll is about the home page on my website. My original introduction was very informative and factual, and a bit formal. It described my jewelry in paragraphs. My new introduction is still informative, but in bullet points and more succinct. I think the information is easier to look at this way. I’ve also spruced it up with a little ‘story’. I’d love to hear what you think. Which do you prefer? And if you’d like to comment, I’d love to hear why. Is the first one too stuffy and boring? Or does it sound very professional? Does the second one seem too unprofessional and whimsical? Or does the ‘story’ appeal to you, does it draw you in? I think most importantly, which introduction makes you want to actually start delving further into my website and looking at my jewelry?

Sorry, this first poll is a little more than just a question with a yes or no answer. But this is my first issue that comes to mind. Thanks to all who respond!

Introduction #1:

Elegance. Class. Beauty.
This is what I want for my jewelry.
This is what I want for you.


Welcome to Symphony Jewels, where you can find beautiful handcrafted jewelry in truly original designs. My jewelry is the perfect treat to indulge yourself or give as a gift.

Symphony Jewels handmade jewelry is designed with high-quality materials, including Swarovski crystals, sterling and fine silver, Bali and Hills Tribe silver, freshwater pearls, and genuine gemstones.

All handmade jewelry designs are unique and usually one-of-a-kind pieces. Although I create many styles, my designs tend to be feminine and delicate. They don't overpower you, they simply make a beautiful statement. So whether you are looking for simple, elegant, flashy, or casual... classic or trendy... choose from Symphony Jewels' wide variety of colors and designs to match your personality (and your outfit)!

This website is updated with each new jewelry creation, so please check back often. I specialize in custom jewelry to cater to your specific style and color needs. Please see the Custom Orders link for more information.

Please email me at symphonyjewels@aol.com for specific questions on jewelry sizing, availability and pricing. Most items are in stock and can be shipped immediately.

Introduction #2:

Pirates of the Caribbean. Goonies. National Treasure. (keep in mind, a fun "pirate" font shows up on this line!)
…All great treasure hunt movies have a stash of loot at the end.

Imagine that you have just stumbled onto One-Eyed Willy’s pirate ship hidden unknown for decades underneath the Goon Docks. As you walk downstairs, in the dim misty light, you discover the infamous pirate’s secret treasure of glistening crystals, precious metals, and sparkling gemstones…

You have just stumbled onto Symphony Jewels!
Welcome, and enjoy your loot! (fun pirate font here too!)

Whatever your style, simply enjoy the compliments you’ll receive when you wear your Symphony Jewels jewelry. Just say, “Thank you.” (You can give them the website address too!)

Symphony Jewels offers you:
*Original one-of-a-kind and limited production jewelry designs.
*High-quality materials, including Swarovski crystals, freshwater pearls, genuine gemstones, precious metals, artisan silver and lampwork, and other beautiful and unique components.
*Elegance, beauty and simplicity.
*New, fun, beautiful designs offered almost every week.
*Wonderful gifts, even if it’s just a treat for yourself.
*Custom design services.
*100% guarantee on craftsmanship.
*Personalized service directly from me, the sole designer, artist and owner of Symphony Jewels. I will always be available for you, forever.
*Newsletter offering regular updates on fashion and style, new jewelry lines and designs, product specials, jewelry care and anything else that comes to mind that you might like to know.

2 comments:

kat said...

I like the second one without the story. Too convoluted to get to the point. Having the bullets emphasizes each aspect you are highlighting. Its also just good to change things now and then.
good luck Kat

viviana said...

I like the stress on elegance instead of the treasure hunt, which says fad to me. I also agree with Kat that the bullets are well done. How much work would it be to combine the 2? I think your designs should be allowed to sing--not meant to be a pun on symphony. Good luck.